| | |  | Career Books | Home » » The 29% Solution: 52 Weekly Networking Success Strategies | | | | | | | Description: | | In many ways, success at networking is the uncommon application of common knowledge. Most people understand that networking is important to their success--they just lack a step-by-step process to get the results they want. Almost no one really implements a comprehensive methodology that will build a business through networking. Thus, the need to network is 'common knowledge,' and the development of the methodology required to be successful at it is the 'uncommon application.' By reading this book, you will experience the true essence and meaning of networking. The 29% Solution gives you the answers to two conflicting questions that a business owner or salesperson faces every day: How can I tend to my existing clients while at the same time network for new business? and, Should I place higher value on my current clients or on new clients? | | | Features: | |
• ISBN13: 9781929774548
• Condition: New
• Notes: BRAND NEW FROM PUBLISHER! 100% Satisfaction Guarantee. Tracking provided on most orders. Buy with Confidence! Millions of books sold!
| | | Product Details: | | | Author:
| Ivan Misner | | Hardcover:
| 286 pages | | Publisher:
| Greenleaf Book Group Press | | Publication Date:
| September 01, 2008 | | Language:
| English | | ISBN:
| 1929774540 | | Product Length:
| 9.23 inches | | Product Width:
| 6.33 inches | | Product Height:
| 1.03 inches | | Product Weight:
| 1.24 pounds | | Package Length:
| 9.1 inches | | Package Width:
| 6.0 inches | | Package Height:
| 1.1 inches | | Package Weight:
| 0.85 pounds | | Average Customer Rating:
|  based on 47 reviews |
| | | | Customer Reviews: | |
Average Customer Review:
 ( 47 customer reviews )
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Most Helpful Customer Reviews
32 of 32 found the following review helpful:
 Excellent Reference to Keep You on TrackSep 17, 2008
By J. Kennel
"marriagefanatic"
The authors start out with the premise that although networking is proven to be valuable in business, it is still rarely taught in business schools.
The book begins with a self-analysis test to help determine one's networking skills. Topics and assignments are broken down into 52 weeks, with spaces in some of the chapters for you to write in the book as you do that week's assignment. (Not every week has a writing area, so you may want to keep a separate notebook or keep notes and action steps on a Blackberry/PDA.)
It could almost be called Networking for Dummies or for Introverts or even for Clueless. I say that because the book addresses so many topics that brought some former co-workers and bosses to mind. MANY people who are in business at various levels could be helped by networking, but are not born schmoozers or networkers, and don't know where to begin.
This book charts out one of the simplest game plans for success that I've seen in quite awhile. It is not all new knowledge, but it is all in one place, so you can check off your progress and see what the next step is for growing your skills and your business. The plan is simple, but not always easy. As the authors say, it's netWORKing, not netEATing or netSITTing.
Topics included may require major changes or just minor tweaks to a person's life. Examples are: being accountable to a group, writing thank you notes, being engaging, writing a press release, getting and giving referrals, following up, being a change agent, becoming an expert, and more.
Recommended for complete wallflowers and introverts who may even know but don't ever DO. It's also good for extroverts and "self-made" individuals who think they are the best networkers in the world but who need refinement and more focus on others than just their own abilities and personality.
Terrific reference book to use and refer back to again and again.
11 of 11 found the following review helpful:
Short but EffectiveAug 04, 2008
By Daivd Aaronson
52 wonderful succinct ways to improve your business through word of mouth networking. Each of these also has an effective call to action at the end to help you put to use the advice just given. How many times have you read a good explanation of what to do, but were not sure of how to implement the tactic. The 29% solution not only give great advice on improving your business, but also provides instructions for putting the advice into action. This book goes beyond all the other networking books. For those businesses that can improve with word of mouth marketing, this book is a must read.
8 of 8 found the following review helpful:
 Great Primer for Networking BeginnersJun 26, 2009
By Gary Dale Cearley
"Gary Dale Cearley"
Years ago when I first started to realize how important it was to be connected I just went at it willy nilly - trying to meet everyone. Now I see that there is much more to it than that. You should set out to do networking with a plan. You should know not just the why, but the how to go about it and realize how to focus on getting people into your circle who can help you to move forward.
Ivan Misner and Michelle Donovan should almost call this book Networking 101, but I would imagine that this title has been taken already. Instead they named it The 29% Solution: 52 Weekly Networking Success Strategies after the successful participant of the famous Six Degrees of Separation experiment many years ago. Ivan Misner is world famous for being the founder if the global business networking group Business Networking International, or BNI as it is commonly known. He also has a doctorate and has been a professor of Business Administration in southern California for a number of years, so he writes from authority. And although this is her first book, Michelle Donovan is known in business circles as "The Referability Expert" and has been in the networking business for some time in the western Pennsylvania area so she is no stranger to the networking game herself.
My first comment of the review has to do with the fact that Misner and Donovan start from the premise that the reader knows absolutely zilch about business networking so they set out to give the reader the advice and tools that will be needed to get off the ground and get within the 29% networking group. For instance they made sure that you know there is a very big distinction between a contact and a connection and why this distinction should be meaningful to you. In this sense of taking the beginner by the hand I believe the book really does a great job. For some of us who have been at the networking game for some time lots of the material could be second nature, but there was still some advantage to going through this. The authors offer more than advice but they also offer their vast experience. All of the information I saw that they put out is very practical and would be the same kind of information that I would offer myself to wall flowers who need help.
On top of this there were tips in there that many of us more experienced networkers could use and incorporate into our own business practices - so that alone would be worth the price of the book for the non-beginners. The book had a very holistic view of the nature of constantly working at expanding one's circles and I can't see anything wrong with that.
Before I finish with this I will say that I did appreciate that the authors did not take this subject as a one way street. In order to properly network, they assert, you need to put in to the network as well, otherwise it is like trying to drive a car with no gas. There was a great example in the book about periodically just letting people know that you can help them with other contacts even when this had no relation to you. They showed in one case how this really turned the flow on for one networker with inquiries starting to flood inbound as well. Now that's what I like to see! Why, because the authors were very correct in this assessment: This is how networking really works!
6 of 7 found the following review helpful:
If you want to increase business this is a must read!Jul 25, 2008
By Don Franklin
"Owner RX Business Solutions"
A recipe for success! If you want more business then check out this book. Follow these simple strategies and watch your business grow. Success is just around the corner with this book as your tool.
6 of 7 found the following review helpful:
Uncommon Application to Common Knowledge =29% Solution! A Must Read to Understand & Succeed In Today's Business Environment!Jul 25, 2008
By Mike L. Coy
Dr.Misner understands the concept of;"Just because you hit the car in front of you..it doesn't mean that you are connected"! Connecting with people..reaching networking success takes effort and a plan. The 29% Solution offers both. There's no "magic pill" when it comes to networking & referral marketing...it's a process Dr. Misner explains like no other.
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